Guía de estilo de gráficos para Tableau, Airef, 2016

Guía de estilo de gráficos para Tableau, Airef

Realización de una guía de estilo para realizar gráficos con el programa Tableau para Airef.
Airef Data
Prodigioso Volcán, 2016


Guía de estilo de gráficos para Tableau, Airef
Guía de estilo de gráficos para Tableau, Airef


Uso de la tipografía
Uso de la tipografía


Uso del color
Uso del color


Buenas prácticas en las gráficas de línea
Buenas prácticas en las gráficas de línea

Sobre Airef

La Autoridad Independiente de Responsabilidad Fiscal (AIReF) tiene por objeto velar por la sostenibilidad de las finanzas públicas como vía para asegurar el crecimiento económico y el bienestar de la sociedad española a medio y largo plazo.

Su misión es garantizar el cumplimiento efectivo por las Administraciones Públicas del principio de estabilidad presupuestaria previsto en el artículo 135 de la Constitución Española, mediante la evaluación continua del ciclo presupuestario y del endeudamiento público.

La AIReF dispone de un Equipo profesional de dilatada experiencia que aspira a cumplir los objetivos encomendados, mediante la publicación de Informes, Opiniones y Estudios de manera periódica en su ámbito de responsabilidad.

Tipografía a mano

Esta semana me ha tocado bucear en el universo de la tipografía realizada a mano.  Detrás de muchas de ellas hay gigantes ilustradores. Un mundo sin límites. Lápiz, goma y papel. ¿Vintage? ¿Retro? Lo clásico siempre será moderno.
Estas son algunas muestras que me han dejado helado.


Manchester, UK
TYPEFACE Film poster N02
Karl Kwasny, NY, USA
The Devil I Know
Norwegina Wood Type
Crysp Creative, Chicago
Estocolmo, Suecia
Andrew Power, Nwefoundland, Canadá
Dinara Mirtalipova, Uzbekistán
Genial, gran talento.
El inimitable e inigualable Ralph Steadman.
Debéis ver este estupendo vídeo.
Algunos lugares para tomar aire:

BOOKS: Unruly Alphabet, Aaron McKinney

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Unruly Alphabet
Aaron McKinney
Hardcover: 32 pages
Publisher: Mark Batty Publisher (November 9, 2010)
Language: English
ISBN-10: 1935613057
ISBN-13: 978-1935613053
Product Dimensions: 9.4 x 7.1 x 0.4 inches

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In The Unruly Alphabet, illustrator Aaron McKinney uses the Latin alphabet to create a lively and haunting abecedary. The restless glyphs tangle and spar with one another, setting the stage for scenes where “A was arrested, while B bit bullies” and “G is gored, which makes H hurl.” McKinney renders the scenes with macabre detail and sinister wit, and the accompanying captions hum with gallows humor. The Unruly Alphabet is truly an alphabet book like no other, for the brooding child in every adult.

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What if the letter A were an aggressive drunk who got into barroom brawls with his neighbor, B? Taking the term “word play” literally, illustrator Aaron McKinney sets the alphabet against a backdrop of rebellious behavior in The Unruly Alphabet. From hurling to undressing, McKinney’s bold renderings are darkly comical. By revealing the devilish characters embodied by each letter, they visually showcase human nature.

Aggressive and detailed, McKinney’s cantankerous glyphs compete in strange and nightmarish ways—C is chased by a devouring D, M mauls a napping N, and S swallows and terrorizes T.

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“I’ve always been interested in etymology,” McKinney says. “The way words, a human constructed concept, play off one another to somehow convey thought and expression in our minds fascinates me. With that thought in mind, I decided to strip language down to its most primitive form, the alphabet. To make it interesting, I anthropomorphized each letter with some of humanity’s most common, despicable traits. With each letter playing off the next, the end result is the alphabet, a pretty inorganic and deliberate thing made more barbarically human.”


BOOKS: Just My Type, A Book about Fonts

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Product Description
What’s your type? Suddenly everyone’s obsessed with fonts. Whether you’re enraged by Ikea’s Verdanagate, want to know what the Beach Boys have in common with easy Jet or why it’s okay to like Comic Sans, “Just My Type” will have the answer. Learn why using upper case got a New Zealand health worker sacked. Refer to Prince in the Tafkap years as a Dingbat (that works on many levels). Spot where movies get their time periods wrong and don’t be duped by fake posters on eBay. Simon Garfield meets the people behind the typefaces and along the way learns why some fonts – like men – are from Mars and some are from Venus. From type on the high street and album covers, to the print in our homes and offices, Garfield is the font of all types of knowledge.

About the Author
Simon Garfield writes for the Observer about science, health and the arts. He is a former editor of Time Out, and his book The End of Innocence won the Somerset Maugham Prize. He has written and edited twelve books, including the bestselling Mass Observation diaries.

Product Details
Hardcover: 352 pages
Publisher: Profile Books Ltd (October 21, 2010)
ISBN-10: 1846683017
ISBN-13: 978-1846683015
Product Dimensions: 8.3 x 5.8 x 1.3 inches
Shipping Weight: 1.2 pounds

Just My Type is a book of stories about fonts. It examines how Helvetica and Comic Sans took over the world. It explains why we are still influenced by type choices made more than 500 years ago, and why the T in the Beatles logo is longer than the other letters. It profiles the great originators of type, from Baskerville to Zapf, as well as people like Neville Brody who threw out the rulebook. The book is about that pivotal moment when fonts left the world of Letraset and were loaded onto computers, and typefaces became something we realized we all have an opinion about. And beyond all this, the book reveals what may be the very best and worst fonts in the world – and what your choice of font says about you.

TYPE: Hoefler & Frere-Jones, NY
Desde 1989, Jonathan Hoefler (presidente) y Tobias Frere-Jones (director de tipografía).
Rolling Stone, Harper´s Bazaar, The New York Times Magazine, Sport Illustrated, Esquire, Business 2.0, The Wall Street Journal…
Hoefler & Frere-Jones, Inc.
611 Broadway, Room 728
New York, NY 10012-2608

Tel. 212 777 6640
Fax 212 777 6684

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Familia Tungsten

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